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Home > Services > Corporate identities
Imagine a person without a face.
How would you relate to them? Could you do business with them? So, what if your company has an out-dated corporate
identity, or none at all? Your customers encounter the same obstacles.
We don't just design logos; a corporate identity is much more than that. It's really about grooming every aspect of
your company's image, tangible and intangible, to create influence and value in a person's own mind. This helps you to
build a brand over time, providing that everything is properly guided along, and people experience you living up to their
expectations of this image.
Without a corporate identity, what symbolises your company's products or services? You're part of a huge cola taste
test. People might appreciate your flavour for a moment — but you're likely to be snubbed once a potential customer
realises you're the no-brand cola and not Coca-Cola. You're the cola with the plain-looking label, favoured by most
customers for price alone. It's bad enough to be perceived as the inferior brand, so what do you reckon it's like to be
faceless? On the Internet, it's even more important to have an effective corporate identity. After all, it inspires trust
in a person.
We make use of our skills to design a corporate identity that can flaunt your corporate personality in as many ways
as possible. Your project may result in all, or some of the following:
- Adverts (for Internet and print)
- Corporate identity use guidelines
- Logos (for Internet and print)
- Outsourcing (e.g., sign writers)
- Phasing in new corporate identity
- Stationery and business cards
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Web design, ebusiness and Internet marketing in Scotland
For further
information, talk to us on +44 (0)870 412 1050 or drop us an 
