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It's like a graveyard of failed Web site projects out there on the Internet. We hear all too often of a business investing a lot of money to develop a site — to ultimately gain nothing.

Maybe the team responsible blew the budget on a week's snowboarding in Garmisch-Partenkirchen and forgot about the task at hand. That's what it seems to the client and — even worse — they'll be thinking that ebusiness doesn't work. The problem is not the Web. We'll be polite and not even shift the blame to the new media agency involved. The problem is in the overall planning (or lack of it).

A Web site doesn't fulfil its intended purposes when:

• Clients don't help with brainstorming clearly defined objectives

• The Web developers don't bother to learn enough about the business

• There's little integration with the existing business practices

• There's no real consideration of what the customers need and want

Consultancy helps define the right approach to your Web site project through strategy.

Our day rate for consultancy starts at £320.

Please select a sub-topic below to learn more about our consultancy services:

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We honestly love nothing more than a client who can tell us clearly what they're looking for in their new Web site. It makes our job a whole lot easier. But it takes good, solid...

How effective is your existing Web site? It'll probably have many good and bad components, but do you know what these are? We can offer our outside...

For further information, talk to us on +44 (0)870 412 1050 or drop us an email.

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